Meet Your Host

Heidi Thompson

Welcome - I'm so happy you're here!

Hey! I’m Heidi Thompson and I help wedding professionals grow their businesses without going crazy in the process. I’m a business strategist and marketing geek as well as the host of The Evolve Your Wedding Business Podcast and best-selling author of Clone Your Best Clients but you won’t find any overcomplicated marketing gobbledygook around here. I don’t know about you but I love making things easier and more effective. That’s what you can expect from the Wedding Business CEO Summit.

Growing a wedding business can be overwhelming, stressful and it can swallow your social life whole…BUT it doesn’t have to be that way and I’m on a mission to help wedding pros like you grow their businesses without killing themselves in the process. Your business should give you the freedom to do what you love and the freedom to have a life doing the other things that matter to you.

I created this summit to help you to go from overwhelmed & overworked to streamlined and more profitable than ever!

Meet Your Speakers

Adrienna McDermott
4 Steps To Prepare Your Wedding Business To Outsource To a Virtual Assistant

Adrienna is the digital marketing soulmate you never knew you needed. As a former bridal boutique owner, wedding planner, and florist, she helps wedding professionals create marketing that packs a punch. With over a decade of industry experience, Ava And The Bee helps wedding pros get back the time and freedom they crave.

She is also passionate about educating others to become creative virtual assistants. Inside The Creative VA Academy, she helps students create businesses of their dreams.

When she's not working in her signature cotton t-shirt and top knot, you can find her with a cup of hazelnut iced coffee in the pottery studio. She lives in Milwaukee, with her tripawd black lab Cooper, cat Brutus, and Fiancé, Frank.

Adrienna McDermott

Amber Anderson
Having Boundaries

After a decade in weddings and events, Amber Anderson, founder of Heavenly Day Events, pivoted her career into coaching others while maintaining a role in her planning company in Austin, Texas. As the host of Refine for Wedding Planners, Amber desires to coach and mentor planners via the largest Facebook group exclusively for wedding planners by offering a course, retreat, membership, and templates! Amber is known for having radical honesty, often saying what most people are thinking but won’t say, striving to elevate the industry one conversation at a time.

Amber Anderson

Angela Proffitt
The Solution To Overcoming Distractions

Angela Proffitt is an award-winning eight-figure entrepreneur and CEO of GSD Creative.

She is no stranger to the spotlight and is currently the host of the Business Unveiled podcast. As a consultant with several books as well as an in-demand speaker, Angela has appeared on ABC, CMT, TLC, E! as well as other national networks. With a degree in psychology and proven expertise in productivity strategies that scale your business, her work has been featured in publications such as INC, Success, US Weekly & People magazine.

When she is not speaking, writing, or creating content, Angela can be found working with other CEO’s, Executives, Entrepreneurs, and/or Solopreneurs to implement and master processes that can turn any business, into a profitable business.

Angela Proffitt

Ashley Ebert
The Attitude Of Abundance: Leaving The Scarcity Mindset Behind So You Can Build The Ordinary Into The Extraordinary

When Ashley started her wedding planning company, The Simply Elegant Group, she was a one-woman operation. She never dreamed that years later, she would grow the business to one of the largest wedding planning companies in the country with a team of 40 employees in 8 different states. As a natural-born connector, she now gets to share what she has learned through The Abundance Group, a group coaching membership for wedding pros from all around the country. Her mission is to help over 15,000 wedding pros build the business of their dreams!

Ashley Ebert

Braden Drake
The Legal Layers Of Protection For Each Phase Of Business

Braden is a California licensed attorney and tax professional. His tagline is "your gay best friend here to help you get your legal and tax shit legit."

Braden works primarily with service-based, creative small business owners through his courses where he educates on contracts, business entities, cash flow, and taxes.

Braden Drake

Carrie-Ann Kloda
How To Create An Online Revenue Stream That's An Asset To Your Brand

Hi! I’m a wedding coach from Montreal, Quebec. WTF is that, right? So, I’m a wedding planner, but my special sauce is that I do emotional labor with my clients. I help them figure out their values as a couple to inspire the right choices for the wedding, and to set boundaries with their friends and family (read: in-laws) – reducing the biggest source of planning-stress.

My business, Kith and Kin Weddings, was founded on the notion that it’s possible to love both the wedding and the engagement.

Carrie-Ann Kloda

Caryl Lyons
The Corporate Events Opportunity Is Knocking - And It's Easier Than You Think, Don't Miss Out

Caryl Lyons is the founder of ROAR events, a company that has brought to life tons of events, from large high-tech conferences to exclusive and intimate gatherings.

She has over 27 years as a corporate event planner and is using her experience to help new planners make their mark on the industry. She has created two resources for event professionals. ROAR playbook is a course and program for event professionals wanting to break into the corporate events world. Market to ROAR is a marketing course and program for corporate event professionals who want to connect with and book corporate clients. Both programs stem from her three decades of experience in the corporate events world and have helped corporate event professionals build their dream businesses.

Caryl Lyons

Danielle Andrews
Expanding To New Markets - Planning Wedding & Events In Other Countries

Tracey and Danielle have been consulting on, planning and coordinating weddings and international events in a professional capacity since 2000. You have seen them give expert wedding advice on television, in most wedding magazines and major newspapers in Canada, the United States, Europe, and the Caribbean.

They have planned weddings, events, and conferences in Canada, Colombia, Mexico, Cuba, a Caribbean cruise, The Bahamas, Barbados, Turks & Caicos, Jamaica, a European cruise, Italy, Ireland, and Romania. Their wedding insight and expertise is often sought out by resorts and venues when rebranding or starting out. They have consulted with venues and resorts all over the Caribbean, Canada, Mexico, and China.

In 2003, Tracey and Danielle co-founded The Wedding Planners Institute of Coordination (WPIC Inc.), a higher education institute for wedding professionals, and have over 8500 alumni worldwide. They train and certify both independent wedding professionals and those employed by venues and resorts, such as all Hard Rock All-inclusive Resorts and Palace Resorts.

In addition to planning weddings, teaching WPIC courses, producing conferences, and planning events for WPIC Alumni, they regularly speak at Wedding and Event Industry conferences around the world.

Tracey Manailescu

Hannah Murphy
How To Create A Profit-Focused Schedule And Have The Habits To Back It Up

Hannah helps entrepreneurs create a profit-focused schedule that eliminates unnecessary task switching, long nights, and never-ending to do lists.

Hannah was that business owner who worked 7 days a week and was desperate to have overnight success. The business world had a lot of noise about how she should spend her time and grow her business - yet it wasn't effective. Hannah realized a productive schedule wasn't doing the wrong tasks quickly, it was finding the right tasks that actually worked and grew her business from 3 clients to 27 clients in 6 months.

Hannah Murphy

Hunter Niland Welling
How To Create An Online Revenue Stream That’s An Asset To Your Brand

Hunter Niland Welling is a marketing consultant for luxury service providers and founder of The AgenShe. Like you, she's obsessed with providing the best, all-inclusive service for her clients. With 12 years of experience helping high-end brands attract clients they love, she's known for building marketing strategies that are both effective and simple to implement.

If you're tired of blank space on your calendar, Hunter will help you book your business out with premium clients—using bespoke marketing services and crystal clear messaging. The secret? Strategically refining your brand experience until people can't shut up about you.

Cat mom + plant mom + human mom, she lives in a tiny bungalow in Fort Worth, Texas.

Hunter Niland Welling

Ingrid Heilke
Profit First: Turn Your Wedding Biz From A Cash Eating Monster Into A Money Making Machine

Ingrid Heilke is the Co-Founder of BridalVision, where she serves as Chief Financial Guide and Business Strategist. Ingrid’s goal is to make the numbers behind the bridal business visual, intuitive, and easy.

She helps bridal businesses chart a path towards a thriving, impactful business through financial advisory services, accounting, and business intelligence software.

Ingrid’s 20+ years of experience spans financial services data analytics and decision science R&D. Ingrid holds a Master’s in City Planning from MIT.

Ingrid Heilke

Irene Tyndale
Embrace Your CEO Title And Say "Goodbye" To The Chief Everything Officer

"A phenomenal planner has a passion for design, logistics, creating memorable experiences, and most importantly people.”

Irene Tyndale, Chief Event Officer of Irene Tyndale Weddings & Events brings over 20 years of experience in the wedding and corporate event planning industry and a zest for educating and encouraging others. An engaging speaker and business mentor, she brings a wealth of knowledge and expertise that gives your audience the tools, resources, and inspiration they need to make leaps, grow their businesses, or take charge of wedding planning.

Prior to starting embarking on her own entrepreneurial ventures in 2012 had worked for a variety of reputable hotels in the Atlanta area as a Catering Sales Manager specializing in weddings and social events. This experience resulted in strong skill sets that allow her to plan and execute events seamlessly and build an impressive portfolio of vendor relationships. Her eye for details, creativity, strong connections, and passion for education have positioned her as a leader in the event industry

Irene is married to her college sweetheart and is the mother of two beautiful children. Family means everything to her and comes first.

Irene Tyndale

Jody-Ann Rowe
Passive Income For Wedding Pros: How To 3X Your Revenue Streams

Jody-Ann Rowe is an Online Marketing Expert and 15+ years event planning veteran. She started her business from the couch in her condo, and moved from planning events for $0, to planning 5 and 6-figure corporate events.

After years of running her own business, Jody-Ann now helps event planners generate quality leads online, so they can make a living doing what they love, without feeling overwhelmed by their business.

A Jamaican-born, Canadian-packaged, YouTuber, educator, and mango lover, her happiest days are spent behind the computer screen sharing her secrets for creating an efficient and profitable event planning business.

Jody-Ann Rowe

Josh Withers
There's A Fraction Too Much Friction: Automation For Your Customer Journey

A professional wedding rascal, Josh Withers is a marriage celebrant out of Australia. When he's not coaching wedding creatives through sustainability and automation, he stands in between people getting married and breathes their marriage into life with his words. For over a decade Josh has advocated for a free, liberated, sustainable, and fun wedding industry.

Josh Withers

Julie Painter
The 5 Must Have Systems In Your Wedding Business

Hey y’all, I’m Julie. I’m the Girl behind Dallas Girl Friday. I’m enneagram-obsessed and I’m an 8w7. This means that when you work with me, you can expect I will kick your butt, not sugar coat the tough stuff, cheer you on, empower you, and definitely make you laugh. I'm a lover of books and all reality television. I consider gift-giving to be my superpower, I believe iced coffee is meant for all seasons, and I am on a mission to show people that systems are NOT optional. 

Julie Painter

Katelyn Peterson
How To Take Your Side-Hustle Full-Time

Katelyn Peterson is the owner and creator of Wedding Words. She helps tongue-tied couples from across the world tie the knot through her one-on-one custom vow and speech writing services.

With a B.A. in Journalism, Katelyn has always adored asking people the right questions to unearth their own vibrant story. Today, she uses that same passion to discover the details of a couple's love story and collaborates to put their heart into words.

Her work has been featured in The New York Times, Forbes, Brides, and Bustle.

Katelyn Peterson

Kelly Marie Thompson
Company Culture: The Foundation Of Your Business

Kelly Marie Thompson has headed Fleur Inc since 2002. What began as a bucket flower shop has since turned into a bustling storefront boutique offering floral designs, deliveries, and gifts, including as many American made lines as possible. The boutique has won a number of awards including Chicago's Best from both The Reader and Newcity Magazine. She and her work have been featured in many print magazines including Martha Stewart Weddings, Town and Country, Vogue, The Knot, CS Brides and The Knot Chicago, as well as online blogs including Martha Stewart Weddings, Style Me Pretty, Elizabeth Anne Designs, and Ruffled to name a few.

Creating beautiful floral designs for couples across Chicagoland, Wisconsin, Indiana, and Michigan has been her focus the last few years, as well as offering a random design class, pop-ups, and collaborating with colleagues on tutorials and styled shoots. Kelly Marie's style has been described as "Organic, giving the illusion that floral design is effortless" and "Always romantic, but with an unexpected element that is sure to delight". In early 2020 she launched her online course, "The Art of Growing an Extraordinary Floral Business", a 6 six-module course based on her over 20 years in the floral world.

She currently lives in Chicago with her husband and their two cats. They spend their free time cooking, traveling, laughing together and celebrating the simple things in life.

Kelly Marie Thompson

Kristin Kaplan
How To Scale Your Business By Teaming Up With An Integrator

Kristin is an entrepreneur, wife, mother to three kiddos, organization addict, and marathoner. A northerner by way of Los Angeles, she is now happily settled just outside Nashville, Tennessee. After spending 10 years running a successful wedding planning company she is now an integrator (Digital COO) to online entrepreneurs and visionary CEO’s where she manages their projects, teams, and helps them to scale their businesses while reducing overwhelm. She is the host of the Planning for Profit Podcast, and creator of the Digital COO Academy where she trains VA’s and freelancers to become expert online COO’s.

Kristin Kaplan

Lisa Krumm Anhaiser
Exit Strategies For The Future: It's Never Too Soon To Start Planning For The End!

Lisa Krumm Anhaiser, CPCE, is the founder and owner of Creating The Map For Success. She shares her knowledge with wedding and event businesses by educating via one-on-one consultations and speaking engagements.

She began her career in the event industry by utilizing her seamstress skills to create custom linens for one particular show, and it was so well-loved that it ultimately led to the start of LBL Event Rentals. For the past twenty years, LBL has been widely respected as an award-winning brand providing quality linens and event rentals for social events, corporate gatherings, and weddings.

Lisa has now made her transition from owner to founder after selling LBL. She is excited about her second act as a consultant for event professionals, focusing on setting business goals, strategic partnerships, exit strategies, and understanding the underlying reasons for a company’s successes.
Lisa is a graduate of the Goldman Sachs 10,000 Small Businesses Program and Harvard’s Consultancy Course. She also has a bachelor’s degree in journalism/marketing from Louisiana State University. More recently, she received the designation of Certified Professional in Catering and Events (CPCE) from the National Association for Catering and Event (NACE).

Lisa Krumm Anhaiser

Morgan Childs
The Rise Of The Small Wedding: How To Create Profitable Small Wedding Offerings In Your Business

Morgan Childs has been called the Elopement Expert and named the top wedding planner in Hawaii by both Destination I Do & Modern Luxury Magazine. With 17 years in the event industry, Morgan got her start working in one of the principal planning firms in New York City producing high-profile events for A-list clients.

After falling in love with wedding planning Morgan moved back to her home state in 2006 to open Moana Events, bringing her distinct sense of style and knowledge of events to Hawaii. Moana Belle Events, the new name after merging with another firm, has been honored to have planned celebrity and high-profile weddings and has been featured on television and in more than 20 national and international publications as well as over 200 online features.

In 2015 she launched Modern Elopement, a luxury elopement experience for couples after noticing a lack in the market for beautiful intimate wedding options. Along with the success of Modern Elopement, the brand has since expanded into an online membership and shop for couples planning small weddings. Now as a Wedding Industry Educator & Encourager, Morgan has launched her first course; The Elopement Formula and is helping wedding pros grow their businesses through elopements in her Elopement Wedding Pro community.

In her spare time, Morgan can be found spontaneously re-decorating her home, at the beach with her dog Gracie, reading a good book, or planning her next inspiration trip to Paris and Rome.

Morgan Childs

Paul Santiago
The Magic Of Letting Go: Running A Streamlined Business

"Know the rules first before you break them"

This has been Paul's mantra ever since he discovered his love for filmmaking. His passion for the fundamentals took him from his tiny room in the Philippines to running the most recognizable wedding videography company in Southern California.

Ten years and 600+ weddings later, his new passion is to share not only what he has learned in the wedding videography business but also help other aspiring wedding business owners create a more solid system to make sure that they last longer. He became the first filipino video ambassador for CANON USA and was their guest speaker for WPPI. He spoke at the largest wedding business convention in Las Vegas, WEDDING MBA. He is also a current ambassador for MUSICBED, HONEYBOOK, SOUNDSTRIPE as well as the host of the WEDDING BOSSNESS & HOW TO WEDDING podcasts.

Paul Santiago

Sarah Chancey
Expand Your Team, Reach & Do More Of What You Love

Sarah Chancey is the founder and wedding planner mentor behind Chancey Charm, a wedding planning & design firm with planners all across the US. Sarah is a firm believer that your business should pay you both financially and in personal freedom and flexibility. With a decade of experience in the events industry, it’s become Sarah's passion to share the tips and tools she's collected along the way with aspiring planners.

Chancey Charm operates coast-to-coast with an ever-expanding team of 30+ planners, each of whom Sarah personally mentors. Chancey Charm continues to hit over $400k in sales every year in multiple markets, has been published over 200 times, and has served over 650 happy couples. Sarah also has the honor of championing over 3,000 planners through her wedding planner academy.

Sarah Chancey

Serena Waller
Tools & Timesavers For Social Media

I'm a taco loving, coffee drinking, nap obsessed #boymom (of one) and wife that enjoys hiking, traveling, camping (but only in my camper, not a tent), yoga, flowers, cooking/baking, organizing, reading, online shopping and dreaming big.

I love bubbly (champagne, sparkling water, and beer) and I'm always up for an adventure. I have the world's biggest sweet tooth and think the best part about a wedding, aside from the cake, is the moment a couple locks eyes for the first time from one end of the aisle to the other. I also happen to cry at every wedding- yep, the ones I attend and the ones I see galleries/videos for.

I'm also an ex-catering sales manager + wedding planner. I've been in the wedding industry in some way, shape, or form since 2004. I founded Delegate & Elevate in 2015 to help busy wedding pros get social media/online marketing off their plate.

Serena Waller

Tracey Manailescu
Expanding To New Markets - Planning Wedding & Events In Other Countries

"Tracey and Danielle have been consulting on, planning, and coordinating weddings and international events in a professional capacity since 2000. You have seen them give expert wedding advice on television, in most wedding magazines, and major newspapers in Canada, the United States, Europe, and the Caribbean.

They have planned weddings, events, and conferences in Canada, Colombia, Mexico, Cuba, a Caribbean cruise, The Bahamas, Barbados, Turks & Caicos, Jamaica, a European cruise, Italy, Ireland, and Romania. Their wedding insight and expertise is often sought out by resorts and venues when rebranding or starting out. They have consulted with venues and resorts all over the Caribbean, Canada, Mexico, and China.

In 2003, Tracey and Danielle co-founded The Wedding Planners Institute of Coordination (WPIC Inc.), a higher education institute for wedding professionals, and have over 8500 alumni worldwide. They train and certify both independent wedding professionals and those employed by venues and resorts, such as all Hard Rock All-inclusive Resorts and Palace Resorts.

In addition to planning weddings, teaching WPIC courses, producing conferences, and planning events for WPIC Alumni, they regularly speak at Wedding and Event Industry conferences around the world.

Tracey Manailescu

Heidi Thompson
Work Smarter, Not Harder

Heidi Thompson is the best-selling author of Clone Your Best Clients and the founder of Evolve Your Wedding Business where she specializes in business and marketing strategy for wedding professionals. She helps wedding professionals grow their businesses and reach their goals without going crazy in the process. Her business & marketing expertise has been featured on several wedding and business outlets including The Huffington Post, Social Media Examiner, Wedding Business Magazine, Sprouting Photographer, Photo Biz Xposed, Honeybook, WeddingWire World & she’s an advisory board member for the UK Academy Of Wedding & Event Planning.

Heidi Thompson